Monthly Archives:August 2014

Grow your list organically

How to Grow Your Email List Organically

Aug 25, 14
Shon Hyneman
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Grow your list organically

How can you grow your email list organically? There are many ways for a small business to add profits to their business but one of the fastest and most lucrative is to build an email list. The potential for small businesses to grow is massive, however most small businesses just don’t use their email list or worse, don’t even have one. This means that other businesses will profit from your potential customers, and you will miss out on all that business. The best way to grow your email list organically is through blog posts. At the end of your blog, give people the opportunity to opt in on your email list by using services such as mailchimp or constant contact.

If you were wondering how to grow your business and get more customers then the answer is hidden in the customer email list. You can have email lists of prospects and customers, and both are extremely profitable. With a list of prospects and customers emails you are able to email everyone on your list at once and you can use this to develop a healthy relationship and trust with your audience/community.


Hootsuite - Social Relationship Platform

With an email list you can send automated follow up emails to your prospects and customers in order to build trust, and get more sales to your business. Your prospect could sign up to your email list, and automatically get a ‘Welcome’ email, which builds trust and seals the bond. Then they could be sent automatic follow up emails for each one of your products or services so you get maximum exposure to each potential customer. When usually the same customer would never see your services again, now they are seeing them multiple times (not spammy) and are much more likely to buy from you. If you are selling a product, make sure you are adding content of value FIRST before selling.

There is a rule of marketing that states that the customer has to see an offer seven times before making a decision. It’s not an iron clad rule, but its meant to teach a lesson. People want to know and trust the person that’s handing their money too, and generally if someone has seen an offer a bunch of times, it becomes solidified in their mind and they suddenly think it’s a great idea. This is how an email list can dramatically boost your businesses profits.

You can build trust and a relationship over emails by sending out friendly and fun emails, or reminding customers of your valuable products and services and why they are useful to them. You can send offers and discounts which can result in a boost in sales overnight, and let customers know of any new products or services that are coming out. You can host product launches, promotional events and so much more using an email list.

This article barely touched the surface of how an email list will help your business grow, so whatever you do, make sure you are building and using your email list to connect with customers and promote your services.

 

Business For Pinterest

How to Use Pinterest for Business

Aug 18, 14
Shon Hyneman
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Business For PinterestDid you know that Pinterest is now responsible for 4% of all referral traffic on the web? According to online Buddy Media, that’s more than Google+, LinkedIn and You Tube combined.

Pinterest can be an excellent traffic driver to your website and is a great way to spread your brand and gain awareness for your biz. Business users of all sizes and industries can use Pinterest to promote affiliate marketing, share videos about products and services, share customer testimonials and offer useful tidbits of info related to their profession. Pinterest’s user demographics are comprised of 80% women in the 24-44 age groups, and 28% of those users make 6-figures or more. Pretty interesting, right?

The Core of Pinterest-Driving Traffic: Whether it is an article, blog post or product page, as long as there is an image/picture to share, it can be posted {Pinned} and shared on Pinterest as a way to lead new readers back to your website.

Vibrant Images: Large and vibrant images are what makes Pinterest tick and keeps users coming back for more. Users of this social media channel can add value to “pinnability” to their website and blog by making sure every article or page has at least one pinnable image. These images can be high quality images of products and services or basic pictures with text like this:

Love And Football

Dribble, Don’t Dump: As with any social media channel, consistency is key. It’s better to Pin or RePin a few images a day than to dump 10 images at once on Pinterest, and then disappear for a week. Make the time to show up daily to Pin, like, comment and RePin.

Create Boards like your Bulletin Board: Similar to your bulletin board in your office that is filled with useful info, images or saying or things you want to “remember for later.” Pinterest Boards operate the same way. Create Boards that draws users in, makes them want to know more and inspires them to click the image and follow it back to the source (your website).

Business professional’s main mission on Pinterest should always be to create an active presence, share business details and offering to new Followers and gain visibility on Pinterest. Happy Pinning!

Why Should You Grow Your Google+ Audience?

Aug 16, 14
Shon Hyneman
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Why Should You Grow Your Google+

Social media has managed to become a very important part of today’s society, and therefore it is no wonder that there are so many websites especially created for this purpose. Besides entertainment, the role of social media is much broader, and therefore it should not be ignored. Among these websites, Google Plus seems to occupy one of the most important positions, and yet, people seem to ignore this.

If you want to grow your business using social media and want to be the go-to person in your niche, and being able to defeat your competition, then you should use Google Plus. Even if this website is not the number one solution for many people, the reality is that it has a very important position in the online environment. This means that once you are a member of Google plus, you will be able to reach out to a great number of people.


Hootsuite - Social Relationship Platform

As you can see, right now you have a decision to make. It is not difficult to create a Google plus account, and yet, it might take some time, especially if you have several social media accounts. This is why it is necessary to know all the reasons why you should grow your Google plus audience. In this way you will be able to make the right choice.

  1. Google has a major influence over the Internet

The influence that Google has is one of the most important reasons why you should join the Google Plus community. In this way, your target audience will be able to find you with a simple search. After all, Google shows first of all the results from its own page. Knowing all this, it is no wonder that there are so many people who are eager to join this amazing community.

  1. Google plus has an increasing number of users

During the last few years Google Plus has managed to grow in a considerable manner, and therefore it is no wonder to see that right now it has an increasing number of users. As you can see, you should definitely join the crowd, especially if you want to succeed in spreading your message. Join some of the Google Plus communities according to your niche, interact with others and read their blogs. And don’t forget to leave a comment on their blog! In this way you will gather as many people as possible. It seems that this is the best way to grow your audience.

  1. Google Plus is easy to use

Now that you know some of the steps to grow your audience on Google plus and its amazing benefits, you should also know that it is easy to use, offering you a wide variety of possibilities that will allow you to grow your audience. You can do this by watching and commenting on other’s YouTube videos, therefore letting everyone on Google Plus see your comments. In this way the success of your business is on an uphill climb.

Now that you have this information about Google Plus and the way you can grow your audience, you should be able to succeed at spreading your story on a powerful platform such as Google Plus.

 

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